Working in social media is a lonely business. I know that sounds stupidly daft, and I can see that you are probably all thinking she’s talking out of her ass… but it is, believe me. It takes a special kind of person to shout endlessly into the black hole void of the interweb… not knowing if anyone is listening or indeed if anyone cares.
I sit here, in my lounge, with only my cats for conversation whilst thinking up funny ‘one liners’ for twitter, or sharing that post I wrote on gardens two years ago. I ‘chat’ endlessly on email to agencies, comment on instagram and check my bank balance daily to see if I’ve been paid – no, not today.
Blogging is not as it used to be. I could write a blog post about Rufus having chicken pox, and how the cake I made turned out like a biscuit and get 30 comments back. Comments from women world wide empathising with the torments of motherhood. Those were the days, when blogging felt like a community, 2010, back in the hay day.
Now, blogging and social influencing is big business. Big money can be made if you have the right look, feed, engagement and style. Now it’s all about the algorithm, checking in your competitors to see if they’ve bought bots, courting brands whilst waving and doing a head stand. There are bloggers, sorry we aren’t called that anymore, SOCIAL INFLUENCERS, who start a blog / instagram / you tube – with a business plan to make money. And making money they are – LOADS of it.
I started a little personal blog in 2010, about a family in Bristol who wanted a green life with an allotment. Blimey how life has moved on. The posts we basically me sharing my family news, or events from the weekend, a bunch of flowers or a walk in the woods – sadly these have gone, being replaced by our adventures and opportunities. Brand endorsements and the like. Don’t hate me. I have to pay the bills.
But, but, this blog has changed our lives, one where I earn the main salary, Dan gave up his job in tea and now works with me. My kids no longer hear those awful words ‘sorry we just can’t afford it’. Instead I can book us a day trip to the zoo, or take us on holiday. All thanks to starting Littlegreenshed.
But what is different from 2010 to 2017, is you. Those 30 odd comments on how I’m doing, how you are doing, aren’t there anymore. Have you gone? Have I bored you? I hope not. I’d like to see you here… commenting away. I will reply, promise. I miss you.
Please tell me what you like about LGS, what you miss and what you’d like to see included. More personal posts? More of Dan’s input? More on the kids? More gardens, travel, day trips? I’d love to know.
Leave me a comment below – and welcome back
Lou Archell, a writer, photographer, stylist and founder of Littlegreenshed. A UK lifestyle & travel blog
Lou is also a busy mum of two amazing boys and the founder of Sisterhood Camp – an annual creative retreat for recharging and empowering brilliant ladies, Lou is passionate about supporting and inspiring others whether through her workshops, writing, photography or lifestyle hacks.