Simple Interiors // Ikea’s a/w lookbook…

Ikea aw lookbook 2017

You may remember a few months back I was invited to take over Ikea UK’s Instagram stories, showcasing some of my favourite products from their upcoming A/W launch.  If you missed it… then let me walk you through the new product range.

This upcoming season, Ikea have identified four key trends that will dominate the interiors space. You will see dark blues and greens mixed with luxurious metals in the trend Midnight Tropics alongside a continuation of the Scandinavian trend which has been bought up to date for 2018. In addition, clean lines and structure are apparent in the Loft Industrial trend whilst Sustainable Futures draws on environmentally-minded design with a focus on renewable materials, ethically developed items and products that grow with us rather than needing to be changed time and time again.

Ikea aw lookbook 2017

Scandinavian design will continue to be an important interiors trend, I have it in my lounge, and it isn’t going anywhere fast.  This season Ikea has introduced a new colour palette for autumn. This theme favours modern designs, natural materials and pale colours to create a clean and stripped-back look.

Light colours are key to the Scandinavian style in order to maximise the brightness of a space, however this season we will see more greys paired with earthy terracotta-tones and muddy greens to bring a touch of warmth to a space whilst keeping it neutral.

The new YPPERLIG range (yet to be released in the UK), designed in collaboration with HAY, is a key hero range of this coming season – I foresee these items selling out fast.

Ikea aw lookbook 2017

Loft Industrial is as you would expect, highlights raw industrial design.   Central to Ikea interiors this season, with a bigger focus on metals and dark paint effects to create a loft-living look. The Loft Industrial trend encompasses raw materials, muted colours, metallic fixtures and contemporary furnishings. It’s about proudly displaying the structural materials that would usually be concealed and making the most of existing elements such as metal.

My favourite piece from this trend is the  FJÄLLBO, shelving unit, £85.  Black metal with wooden open shelves, I can see this piece styled in a kitchen with hand thrown ceramics and jars of larder essentials and pots of herbs.

Ikea aw lookbook 2017

Midnight Tropics continues the tropical trend in to the autumn and beyond. Instead of featuring bright and playful colours, this trend pairs the deliciously rich dark tones of navy and emerald green with accents of brass and gold to create an exotic and luxurious look. Accessorising with succulents and tropical plants is key to the trend, alongside artwork and patterns that take their cue from nature, and, in particular, foliage.

This trend is all about creating an exotic look with a touch of opulence. Introduce dark colours through larger pieces of furniture, such as the STOCKHOLM 2017 sofa in dark blue.  Navy blue velvet to relax and invoke a sense of Danish hygge this winter.

Ikea aw lookbook 2017

Sustainable Futures is possibly my favourite trends this coming season.  It treads the line between man-made and natural. This trend highlights the increasing demand for products which are made from renewable and ethically sourced materials, along with products that grow with us rather than needing to be replaced.

My favourite piece from this trend is the ANVÄNDBAR, table, £250 – made from bamboo, with a clever central insert, which allows a plant to sit in the middle of the table – or, if you are like me, the boys school homework can be put inside, ready for them to work.

So what do you think?  Have you got your eye on anything? Which is your favourite trend?

Collaboration Note:  This post was written in collaboration with Ikea. Thank you for supporting the posts that make this blog possible.


  • I’ve always loved Ikea’s styling but felt uncomfortable shopping there. Now I’m pleased to see they are really trying to mitigate some of the negative impacts of their global production practices and like you I love the Sustainable Futures items. Did you know Ikea are even trying to employ refugees to keep traditional craft techniques alive and provide employment? I hope other big interiors companies should follow suit.

  • Midnight tropics looks great for winter. I would love to see how you would style some of these looks in your house.

Comments are closed.